The New Normal

2020 has been a year like no other and with the added complications of lock-down the world may have changed forever.

Some may have welcomed the time out. A period of reflection, a chance to take stock and re-evaluate. For others it may have been a time of great stress and worry.

As lock-down continues to ease many businesses will be getting back to work in some capacity. Many will be planning new marketing campaigns, new operational challenges and adjusting to the new normal.

We have, thankfully, began to see our customers return and even more gratefully all the campaigns we have undertaken so far have had incredibly positive results.

Not least helped by schemes like the temporary halt on stamp duty. I think people’s ‘new’ freedom has also created a bigger urge to act pro-actively and ‘get stuff done’.

Leaflet delivery can play an even more important role in companies marketing plans with huge amounts of people still working from home - perhaps permanently - as bus advertising, billboards and other outdoor media taking a decline.

How long will things stay this way? time will tell but for now - Welcome to the new normal.